Review | 100% Pure Purity Facial Cleanser + Mask

Want to know my thoughts on the 100% Pure Purity Cleanser + Mask*?
Review | 100% Pure Purity Facial Cleanser + Mask

What 100% Pure say
“PURITY COLLECTION is formulated specifically to give you a clear complexion and to protect against future breakouts. Detoxifying essential oils kill the acne causing bacteria while nourishing seaweeds and purifying herbs protect against future breakouts. Acnegenic skin is raw and sensitive and needs skincare that is non pore clogging, gentle and effective. This deeply detoxifying yet gentle facial cleanser will wash away makeup, impurities and leave your complexion fresh and purified.”
The 100% Pure Purity Facial Cleanser + Mask retails at £21.00 for 147ml of product and is available to buy on the 100% Pure website.
Although the packaging holds the cleanser/mask effectively, one thing that annoys me greatly is the use of a blue font colour that you can’t read. I know it might sound petty but it makes it almost impossible to read the directions which could cause someone to use the product incorrectly.
Organic Lavandula Angustifolia (Lavender Hydrosol) Aqua1, Organic Aloe Barbadensis (Aloe Juice) Leaf2, Cocos Nucifera (Saponified Coconut) Oil, Asparagopsis Armata (Red Algae) Extract, Fucus Vesiculosis (Kelp Powder), Fucus Vesiculosis (Spirulina Powder), Camellia Sinensis Leaf (Green Tea Powder) Extract, Cannabis Sativa Seed Extract (Hemp Seed Powder), Hippophae Rhamnoides (Sea Buckthorn) Oil, Extracts of Calendula Officinalis Flower (Calendula), Thymus Vulgaris Flower/Leaf (Thyme), Salvia Officinalis Leaf (Sage), Origanum Vulgare Leaf (Oregano), Origanum Vulgare Leaf (Goldenseal), Echinacea Purpurea (Echinacea), Carum Petroselinum (Parsley) and Arctium Lappa (Burdock) Root, Essential Oils of Melaleuc Alternifolia (Tea Tree), Eucalyptus Globulus (Eucalyptus) and Mentha Piperita (Peppermint), Lonicera Caprifolium (Japanese Honeysuckle) Extract
Review | 100% Pure Purity Facial Cleanser + Mask
My Thoughts
First of all, I have pretty blemish prone skin which can be a pain in the bum to deal with so I was super duper excited to give this mask/cleanser a whirl. When I first applied all was well, I smothered it all over my face as I would with any other mask. It felt nice and cooling on my skin. However, in roughly 30 seconds the mask went form being pleasant to painful around my upper cheek area which caused my eyes to water like Niagara Falls. I immediately removed the mask but the pain was still there. The only thing I can think of was the Peppermint that the mask contained was too overpowering for me. Anyway, a week or so after the disaster I tried it again, but only on my chin (where I seem to get most of my breakouts) like before it was cooling but this time, it didn’t seem to irritate. Anyway, I left it on for around 15 minutes (bearing in mind I didn’t know how long to leave it on due to the blue, impossible to read font) Once the time was up, I could see my pores had been slightly opened and my make up and some dirt was effectively removed which was pretty impressive. As for use as a cleanser, it works okay but is a bit on the thick side to rub in.
  • 100% Natural
  • 100% Vegan
  • Gluten free
  • Effectively removes make up and dirt


  • Can sting and be uncomfortable
  • Expensive
  • Annoying blue font colour makes the directions almost impossible to read
  • Bit too thick for use as a cleanser as it’s hard to rub in


I think this mask is good if you want to give your skin a detox but if you’re a sufferer of sensitive skin, I’d steer clear. In all honesty, I think the packaging needs some serious looking at as it could end up causing more harm than good if used incorrectly. At £21.00, there’s no denying it’s a luxury product but let’s be fair, I think the price could definitely be lowered to a more purse friendly price as I don’t think it’s quite worth the hefty price tag. It’s good, but I don’t think it’s £21.00 good. Having said that, I did like the way it cleaned my congested skin.
Have you tried the 100% Pure Purity Facial Cleanser + Mask?
Shannon xo


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(*PR Sample)